Most of us are involved in our community in some way – whether it is a charitable organization, our local schools, or our church.  In addition to the time we commit, sometimes it would be nice to have a few extra dollars to get a new project off the ground or supplement current programs which are underfunded.

Over the next five months, Pepsi-Cola Company is giving away over 20 million dollars in grants ranging from $5,000 to $250,0000, as part of the Pepsi Refresh project.   Each month consumers can apply for a grant, and consumers vote on those projects which are deemed most worthy.   While it is a huge experiment in social marketing, what do we have to lose?  It might just be worth a shot – it’s rare to know that a sum of money that size is sitting there waiting to be awarded.  Check out the site by clicking on the Pepsi Refresh Project above, and then start collaborating in your community about how you just might put some of these funds to use.  It’s worth a try.